Final Major Project

As we were able to do our Final Major Project on whatever we wanted, I chose to focus on Manipulation in design. How designers manipulate consumers is something that I have a great interest in and I studied a similar theme in my dissertation.

To fully be able to use these manipulative methods within my project, I created a brand called ‘Together Forever,’ selling products to couples. The products that I created are unusable, but by giving them a brand and advertisement, they seem to work. All of my design choices were made by researching different techniques of manipulation. As advertisements, I created magazine adverts that show the idealized version of a relationship using these products.

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